RIDWAN.ALAWI

Brand Promotion · Creative Marketing · Performance

Creative marketer turning visuals into measurable growth.

4+ years of experience in brand campaigns, social media, SEO/SEM, paid ads, catalog design, website assets, and performance reporting.

Muhammad Ridwan Alawi

Recruiter Snapshot

Creative talent with strong marketing execution.

Current Role Brand Promotion Specialist

Managing brand campaigns, content direction, product communication, and promotional activation.

Positioning Creative Performance Marketer

Combining visual direction, paid ads, SEO, and reporting to support business growth.

Key Strength Visual × Data Execution

Creating campaign assets that look clean and connect to measurable results.

Tool Stack Design · Ads · Analytics

Adobe Creative Suite, Blender 3D, Meta Ads, Google Ads, GA4, SEMrush, and Looker Studio.

Featured Case Studies

Selected projects with measurable impact.

A closer look at how I combine strategy, creative execution, and performance to solve business challenges.

01Performance Marketing

Performance Marketing & Paid Ads

AsbaLand Property

Optimizing paid media efficiency to generate qualified property leads and support measurable sales growth.

  • IDR 13B+ Property Sales
  • IDR 136M Ad Budget
02SEO & Organic Growth

SEO Growth Strategy

AsbaLand Property

Improving organic visibility through keyword research, content optimization, and structured SEO execution.

  • 1,014 Ranked Keywords
  • 200K+ Organic Impressions
03Social Media Growth

TikTok Growth Strategy

AIMA Electric Vehicle Indonesia

Building brand visibility through content planning, creative execution, and social media performance analysis.

  • 14M+ TikTok Reach
  • 4 Months
04Creative Operations

Design Production Workflow

Halodoc

Improving high-volume e-commerce design production through a more efficient and structured creative workflow.

  • 1,000 Product Images
  • One Week Production Time

Selected Work

Selected creative work.

Website Projects

Website Projects

Business website and UI/UX showcase.

SEO Dashboard

SEO Dashboard

Keyword growth and organic traffic report.

Social Growth

Social Growth

TikTok and social media performance result.

Paid Ads

Paid Ads

Campaign report and cost optimization.

Brand Campaign

Brand Campaign

Promotion visuals and campaign assets.

Catalog Design

Catalog Design

E-commerce and product catalog visuals.

Campaign Reporting

KOL Campaign Report.

KOL Campaign Report dashboard

KOL Campaign Report

Campaign performance report covering reach, engagement, leads, and ROAS.

Motion Reels

Selected motion work.

Campaign Motion

Short-form motion for brand campaign assets.

Product Reel

Product-focused reel for social media promotion.

LUCAS Fancon Event Reel

Event highlight reel at The Kasablanka Hall, Jakarta

Experience

Professional journey.

AIMA Vehicle Indonesia

Brand Promotion Specialist — managing brand campaigns, product communication, social content, website assets, and promotional activation.

AsbaLand Property

Creative Supervisor — supporting lead generation through creative production, SEO/SEM, Meta Ads, CRM segmentation, and campaign reporting.

The Kasablanka Hall

Social Media Coordinator — handling event content, social media planning, visual assets, and paid ads coordination.

Halodoc

Catalog Graphic Designer — creating product catalog assets, e-commerce visuals, reports, and design automation workflows.

Contact

Let’s discuss how I can support your creative or digital marketing team.